Agenda

QUESTIONS BY CORPORATE AND NGO DELEGATES WILL BE PRIORITISED.

How to train your company's Senior Managers in sustainability

Engagement was the buzzword a few years ago in internal comms. But with solid targets now in place, training is a more relevant term. Or is it?

This session featuring a board director and highly experienced head of corporate responsibility, will draw out key lessons on how senior and unit managers are not just convinced about CSR, but actually trained in how to make it work, day to day.

Session Format: Each speaker will offer ten minutes of tips AND must come up with a ‘challenge' and ask the audience's advice on how to solve it. Our speakers then become Agony Aunts and offer solutions to the problems faced by attendees. Only managers in companies will be asked to bring challenges to be addressed by the speakers.

	Reed Elsevier Márcia Balisciano Director Corporate Responsibility
	TUI Jane Ashton Director of Group Sustainable Development
	Emirates Foundation Clare Woodcraft Chief Executive Officer

Factories and fields: Frontline supply chain engagement to enable ethical sourcing

The most recent World Trade Organisation data, estimates world exports of manufactured goods are  worth $9.96tn, 18% more than in 2009. Asian exports of manufactured products have grown by 30%. In this session, find out how to utilise supply chain engagement to build brand reputation and hit ambitious environmental performance targets.

• Examples from cocoa: Key lessons learned from Mars' CSO on improving supplier capacity and productivity
• Practical tips from ASDA to help suppliers identify water, waste and energy savings to reduce environmental impact.
• Prioritising tier one supplier engagement in chemicals: How BASF engages in China
• “Insetting” Lessons from a European retailer on how they moved beyond traditional carbon offsetting to create stronger CSR engagement down through their supply chain and improved health, bio diversity and communities of their suppliers.

Session Format: Each speaker pitches their case study in ninety seconds. The winner will be given the first ten minutes. We will then move onto the second case study based on the polling.

	Mars Inc Kate Wylie Global Sustainability Director
	ASDA Julian Walker Palin Head of Corporate Sustainability
	BASF Geoff Mackey Sustainable Development & Communications Director at Europe North
	Climate Friendly Mike Tournier General Manager Europe
	Marks and Spencer Mike Barry Head of Sustainable Business (Moderator)

Tools to embed human rights into corporate management systems

The business world has embraced John Ruggie's UN-endorsed principles as a strong framework. But consensus on how to operationalize them remains a challenge. In this session we bring together an NGO, a large company and an EU institution for three practical perspectives on application in your business.

• Challenge One - Your HR director requests guidance on implementation of the Ruggie principles. What do you do?
• Challenge Two - Local management needs training to identify and resolve human rights issues in their area of operations. Find out how.
• Challenge Three- A dispute between unions and bosses needs to be resolved with respect for labour rights while minimizing operational disruption. Hear practical tips.
• Challenge Four - The Guiding Principles require companies to apply human rights due diligence. You have existing internal risk management systems in place, but don’t know how or whether they can be used in the development of a human rights due diligence process. Learn how to engage with internal risk functions and explore what can be done to manage the development process.

Session Format: Each speaker will offer pragmatic insights for ten minutes. Each speaker addresses a ‘challenge' and engages the audience on how to tackle it effectively.

	Randstad Holdings Annemarie Muntz Director of Public Affairs at Randstad Holdings (President of the European Confederation of Private Employment Agencies)
	Ethical Trading Initiative Peter McAllister Executive Director
	Institute for Human Rights and Business Margaret Wachenfeld Director of Legal Affairs
	DNV Two Tomorrows Anna Turrell Senior Consultant

Conversion of “buy-in” to actual behaviour change is the ultimate metric. In this session you will discover innovative ways to make CSR and sustainability real and applicable to your front line staff.

• Hear the best ways to empower your employees through competition and recognition with CSR initiatives relevant to their roles and departments.
• Uncover how you can increase participation in social programmes and leverage that energy to reduce environmental impact.
• Leverage the power of social media in addition to traditional engagement tools. 

Session Format: Pre-requested questions collected from the audience are presented to the speakers. They are then probed on their answers by the moderator and audience

	DuPont Annette Hansen Director of Sustainability
	Life Technologies Corp Shelley Murasko Leader, Environmental Sustainability
	ArcelorMittal Charlotte Wolff General Manager, Group Head of Corporate Responsibility (Moderator)

According to KPMG, 60 per cent of businesses do not have a ‘long-term strategy to deal with water scarcity'.  In a world where competition for resources grows more fierce by the day why the lack of preparedness? In this session we look at:

How to create and implement a business model to reflect water, food and energy shortages. Brief opening remarks by

First Climate Jochen Gassner Executive Board Member

The session then splits into roundtable discussions

Roundtable One:

“Without nuclear power we will not be able to keep the lights on five years”- Arguments for and against nuclear power as part of sustainable energy criteria. 

Rio Tinto Tom Burke Environmental Policy Adviser, Senior Business Advisor to the Foreign Secretary's Special Representative on Climate Change from 2006-12.

Roundtable Two: Reduce waste, water, emissions and energy use. How to enthuse managers and frontline staff to deliver efficiency gains.

Rezidor Hotel Group Inge Huybrechts, Director Responsible Business

Roundtable Three: Sustainability as a market strategy. Detailed insight on the business case from a lender's perspective.

ING Group Leonie Schreve Head of Sustainable Lending

Roundtable Four: Sustainable logistics in Emerging Markets: Lessons learned

A practical discussion about driving behaviour change with the latest green technology. Lessons in reducing your environmental footprint in emerging markets operations.

Aramex Matthew Verrall UK Sales & Marketing Manager

Roundtable Five: Promoting cleaner energy consumption in Asia-Pacific

Lower carbon energy options are key to lowering emissions in business customers and consumers. Learn from one of Asia's leading energy companies how they engage stakeholders in their plans, and what they gain as a result.

CLP Group Dorothy Chan Group Public Affairs Manager

Roundtable Six: Water Benefit Programs and Water Certificates.

First Climate Jochen Gassner Executive Board Member

Roundtable Seven: Delivering sustainable growth in a resource-constrained world. A discussion about how businesses can use less and grow more.

AB InBev Emma Reynolds UK Corporate Affairs Director

Session Format: Each roundtable with a maximum of 15 people will discuss the above topics lead by our speakers.  Notes in the form of bullet points taken on a flipchart will be shared post-summit.

Environmental impact assessment can be simple. More difficult is quantifying the value that comes from social investment. In this session examine pilot approaches to community investment and impact measurement in OECD regions.

Verizon Kathryn Brown Senior Vice President, Public Policy Development and Corporate Responsibility

The session then splits into roundtable discussions

Roundtable One: UK
Aviva will talk about their Street to School programme. David will share how local experts help build globally significant impacts and how the voice of the beneficiary as well as SROI pounds and pence matter in measurement.

Aviva plc David Schofield Group Head of Corporate Responsibility

Roundtable Two: NORTH AMERICA Thomson Creek Metals will share how they both create cost effective community capacity and measure the results.

Thompson Creek Metals Jocelyn Fraser Director CSR

Roundtable Three CENTRAL EUROPE: Mining companies have spent years helping and measuring city development around their sites. New World Resources will share key lessons learned from cooperation with local towns and villages from Central Europe.

New World Resources Tomas Rak Sustainability Manager

Roundtable Four EU: Hear lessons from how Hyundai measure the impact of a three year programme to boost the skills and employability of over 10,000+ young people in the EU.

Hyundai Motor Company Stephen Stacey Director and Executive Representative

Roundtable Five: Build Local Community Investment Programmes and Measure their Impact

Environmental impact assessment can be simple. More difficult is quantifying the value that comes from social investment. In this session examine pilot approaches to community investment and impact measurement in OECD regions.

Verizon Kathryn Brown Senior Vice President, Public Policy Development and Corporate Responsibility

Roundtable Six: Collaboration in CIS countries

Innovative approaches to build a constructive dialogue amongst government, NGOs, business structures, social groups and individuals in the contemporary Russia and the CIS countries

People's Foundation Aleksey Belozerov President

Recent Ethical Corporation research indicates that more than half of CSR executives have masters-equivalent degrees. 3/5 of these were in sustainability-related disciplines. In this session we debate whether this gives companies the necessary capabilities to manage the sustainability challenges of today and tomorrow. By extension, panellists will explore how companies and academia can partner to set a new agenda in management development and executive education that achieves this goal:

• What gaps have businesses and academia identified in terms of sustainability skills, mindsets and attitudes? How might both work together to close current capability gaps?
• How can those skills and mindsets be better integrated into specialist core business roles such as human resources and strategy?
• How can CSR and sustainability managers help other business units understand the practical application of new policies and programmes?

Session Format: Each speaker will be asked to outline a position on the above in five minutes. The audience is then invited to improve on these suggestions.

	Doughty Centre for Corporate Responsibility, Cranfield School of Management Prof David Grayson
	University of Manchester Dr David North Executive Director of the Sustainable Consumption Institute (SCI) (Former UK Corporate Affairs Director for Tesco plc)
	The Academy of Business in Society Simon Pickard Director General

Simple philanthropy and corporate giving programmes no longer cut it when it comes to serious CSR. New approaches focus on programmes that align with a company's core business, leveraging resources, to address critical societal issues. Find out how they have gained competitive advantage:

• Learn lessons from how the National Bank of Abu Dhabi has created new products which bring the financially disenfranchised into the banking system and created a new customer base.
• Find out how GlaxoSmithKline uses new business models which incorporates nurse-run franchised health posts and utilises mobile technology to increase healthcare access. 
• Practical advice from HP on the utilization of technology to address crucial health and education challenges such HIV in Africa.

Session Format:  The 90 second speaker pitch: Each speaker addresses the audience at the start with ninety seconds on why their case study deserves extra discussion. The audience votes to decide who goes first using live polling and has 10 minutes extra.

	National Bank of Abu Dhabi Belinda Scott Head of CSR
	HP Paul Ellingstad Director, Sustainability & Social Innovation
	Code REDD Tara O'Shea Corporate Partnerships
	FTI Consulting Julia Harrison Senior Managing Director (Moderator)
	KERING Helen Crowley Conservation & Ecosystem Services Specialist

While companies will continue to compete over flagship CSR programmes, the sheer scale and complexity of sustainability challenges requires increased collaboration. In this session, learn how companies can collaborate to tackle industry specific challenges:

• Collaboration is really tough: Learn some of Dow's hard lessons learned in creating and sustaining sustainability collaborations with the Nature Conservancy and others - and the business benefits of doing so
• How and why CSM Global and BASF negotiated a joint venture deal for sustainable ingredients, and the practical challenges they overcome along the way
• How companies in the Middle East have got together to try and respond to a post Arab spring business climate, and the key lessons learned
• How competitors in the TV industry have come together to discuss their challenges, inspire practical action, work with their supply chain and design a tool to benchmark themselves against

Session Format: Pre-requested questions collected from the audience are presented to the speakers. They are then probed on their answers by the moderator and audience

	CSM Global Nicola Kimm Sustainability Director
	Dow Chemical Company Russell Mills Global Director of Energy & Climate Change Policy
	Pearl Initiative Imelda Dunlop Executive Director
	BBC, BAFTA Aaron Matthews Sustainable Production Advisor

According to a YouGov poll, some 49% of people believe high-street banks to be dishonest while 45% think of them as incompetent.  A mere 1% believe senior executives of the biggest banks have improved their behaviour since the financial crash. This isn't banker bashing but a look at how banks can regain the public's trust.

Tough questions our participants will respond to include:

• Will changes at the top of finance ensure responsible senior executive leadership via incentives that drive engagement?
• Find how the financial sector can learn from FMCG/retail engagement success, such as M & S Plan A and Unilever Sustainable Living Plan.
• Can the banks really grasp stakeholder engagement when many hide behind commercial secrecy excuses?
• Does the business model of banking make it impossible to balance economic duty to society and financial duty to shareholders? 

Session Format: Question Time style debate. The second half of the session will be given over to audience-sourced solutions to banking engagement challenges.

	RBS Group Sustainability Fiona Robertson Communications and Reporting Manager
	UBS Dr Christian Leitz Head of  Corporate Responsibility Management
	Nordea Asset Management Sasja Beslik Head of Responsible Investments & Governance
	SRI Connect Mike Tyrrell Editor - Moderator

• Lessons from the Arab spring: How stakeholder engagement - and response needs -  have changed in the Middle East and northern Africa
• How to maintain a consistent message when brand perception is vulnerable to stakeholder volatility
• They think it's true because it's trending on Twitter. How to effectively deal with incorrect information becoming truth in the eyes of your stakeholders. 
• Rapid response: How to manage a reputation risk scenario before it spirals out of control.

Session Format: This will be run as a live scenario session with our speakers presented with a series of live crises unfolding in front of them. They'll be asked to respond to key questions around each crisis and the audience will critique their response.

	Microsoft Tomas Jensen Head of Corporate Communications MEA
	Waitrose David Croft Director of Food Technology (Moderator)

In this session you will learn how some of the leading companies are battling to drive increased sustainability into product design and roll-out

• Insight into how Kimberly-Clark has used the latest technology and research to create a new line of toilet paper using 20% bamboo fibre - Find out if they make any money from it
• Examine Patagonia's approach over many years developing durable products with minimum social and environmental impact: Do customers appreciate it?

Session format: The 90 second speaker pitch: Each speaker addresses the audience at the start with ninety seconds on why their case study deserves extra discussion. The audience votes to decide who goes first and has 10 minutes extra. We then have a discussion based session focused on problem solving.

	Kimberly-Clark Tom Berry Head of Sustainability, EMEA
	Patagonia Vincent Stanley Vice President Marketing
	Amcor David Clark Vice President, Safety, Environment & Sustainability

In this innovative, dynamic, new session, we'll bring together a panel of judges, and three comms/CSR professionals. Each speaker will share a comms extract from their report and explain how they have used it to engage successfully with key stakeholder.  The judging panel will debate the strengths and weaknesses of their report.
Once the judges have shared their feelings, it's up to the audience using live polling to choose their winner.

In this session you will receive in a dynamic and fun format:

• An in-depth and focused discussion around three communications and reporting strategies.
• The best ways to incorporate the lessons into your own stakeholder engagement plans.

	RBS Group Sustainability Fiona Robertson Communications and Reporting Manager
	Nestle Hilary Parsons Director Public Affairs
	Coca-Cola Enterprises Joe Franses Director of Corporate Responsibility and Sustainability

Judging Panel

	Context Group Peter Knight Chairman
	SRI Connect Mike Tyrell Editor
	Daisywheel Interactive Mallen Baker CEO

Roundtable 1: FMCG Consumers

This discussion considers how one or more FMCG brands have engaged customers in sustainability issues, and the results to date

Sainsburys Stuart Wright Head of Corporate Responsibility and Sustainability

Roundtable 2: Regulators and Consumers

This debate will be about how a top drinks manufacturer has talked to customers and the government: How do you research the commercial viability of new sustainable products with consumers and engage with government policy makers?

Molson Coors Brewing Company Debbie Read Global Corporate Responsibility Manager

Roundtable 3: Marketing Teams

In this session, experienced managers will discuss how the top companies talk to marketing teams: How do you enthuse and control them at the same time?

Unilever Matthew Neilson Global Sustainability

Roundtable 4: The Media

Using media channels to talk about sustainability remains a real challenge for big companies. This discussion features tips and debate and stories of what works - and what does not.

SKY Bella Vuillermoz Director of The Bigger Picture

Roundtable 5: Consumers

This debate will be about how a green London taxi cab operator has talked to customers: And whether they feel they can grow the ‘deep green’ consumer market.

greentomatocarsJonny Goldstone Managing Director

Roundtable 6: The Age of Crowdsourced Communication

Social media is being increasingly used to let customers and stakeholders control the communication and marketing. But is it smart or dangerous? This debate will look at ways organisations can co-create, research fast and in-depth, crowdsource solutions and let go of communication to external stakeholders without losing control.

The Catalyx Guy White Managing Director, Open Marketing

Roundtable 1: Children's Rights and Business Principles

A 15 person discussion group featuring UNICEF offering tips and ideas for working with governments and reinforcing community engagement.

Unicef Vicky Edmonds Head of Corporate Partnership Development & CSR Specialist

Roundtable 2: Poverty Reduction

How can companies make a real difference with poverty reduction and job creation programmes? Our experts will discuss and debate.

	Oxfam Chris Ashworth Head of Corporate Partnerships
	Oxfam Erinch Sahan Private Sector Policy Adviser

Roundtable 3: Supply Chain Labour Conditions

How NGOs and companies cancollaborate better: And how - and when - should companies engage campaign groups on challenging issues?

Fairtrade Foundation Richard Anstead Head of Product Management

Roundtable 4: Forestry

2020 “no deforestation” targets by Consumer Goods Forum members will mean serious change if they are to be hit. Hear from, and debate with, a leading forestry campaign group on how better to make progress, and collaborate.

The Forest Trust Hilary Thompson Director

Roundtable 5: Public-private collaborations and development agendas:

How do multi-sector networks, with the private sector playing a pivotal role, help drive development goals? Hear from, and debate with, a leading global health public-private organisation on why partnership is at the core of global development.

Medicines for Malaria Venture Matthew Doherty Manager, Donor and Stakeholder Relations