Discover the value of corporate reputation and lesson learnt by McDonald's, Tokyo Electric Power and Mattel with our FREE BRIEFING
You can receive detailed crisis analysis. Just drop your details in the form on the right and we can immediately send you 11 pages of crisis analysis which will help you:
- Gain an understanding of what you should be doing in a crisis and use your time efficiently.
- Discover the potential risks of social media and gain practical advice on how you should respond online.
- Improve your reputation efforts by learning from others mistakes.
The free bundle we have put together for you provides information on lessons learnt from McDonald's, Tokyo Electric Power and Barbie and why this changed future business practices.
You will learn:
- The devastating consequences of a PR disaster and what McDonald's did to resolve this.
- Understand the importance of stakeholders to maintain reputation and the challenges which arise when activists turn against you.
- Why Transparency is a must in any industry and how this affected Toyko Electric Power.
- Brand lessons from Barbie, the impact of new media and their crisis response.
Simply enter your details into the form on the right and we'll send you the analysis within a matter of seconds!
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